Nallonam, Thinnonam, Happy Onam

NALLONAM, THINNONAM, HAPPY ONAM!

Calicut Paragon

The Challenge:
To create a highly engaging campaign to celebrate the South Indian festival of Onam on social media.

The Plan of Action:
We created short videos and digital collaterals that were bright, fun, and quirky, inspired by the very line that was served to everyone impatiently waiting before their banana leaf, by the uncles and aunts serving the sadhya -“Nallonam, thinnonam!”.

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